Printed Materials for Seasonal Promotions

Back to school, Mother’s Day, summer and the holidays are just a few opportunities to create exciting seasonal promotions. This is especially true for retail, restaurants, venues and businesses that offer a service for their customers. There are lots of ways that printed material can be used for seasonal promotions.

Signs and posters accomplish two things. They let your customers know that you are offering a seasonal promotion and, when carefully placed, draw their attention to any special offers or services for the promotion. Place large signs in your windows for passersby and posters near high traffic areas or the cash register.

Poster for customer’s seasonal Thanksgiving promotion

This might sound old school but coupons and bag stuffers are also effective tools. Begin distributing them to customers before an upcoming promotion to keep them coming back. Be sure to include all the ways your customer can interact with your brand, product or service. Include your website and social media.

Bag Stuffer for customer’s seasonal Thanksgiving promotion

You might be thinking that these are good ideas for business with a physical location but I run an ecommerce business. How can these ideas work for me? If your business fulfills orders, include a postcard or other printed piece reminding customers of an upcoming seasonal promotion. You can even provide a special discount code with an expiration to encourage them to order again from you.

Postcard mailer for customer’s seasonal Thanksgiving promotion

This post includes a few examples of how a seasonal promotion could work. Your needs may be different. You can view all of our printing services here. We’re here to make your seasonal promotion a success!