Marketing Solutions From Print to Mailbox Delivery

Marketing solutions encompass such a broad range of items and ideas. Interestingly enough, most marketing solutions include some form of digital print. Marketing professionals have returned to embrace direct mail solutions, especially during COVID. Consumers spent a significant amount of time at home and looking closer at the mail.

Have you noticed you are spending more time reviewing the mailings and postcards delivered to your home or office? Digital print provides custom and engaging ways to engage with prospects and consumers.

What is digital printing?

Digital printing is a method of printing from a digital-based image, compared to offset where you use plates and ink. In offset printing, every color of ink needs its own plate. In digital printing, laser printers deposit pigment and toner directly onto the paper, and a fuser cures the ink. Digital printing offers cost-effective options with quick turnaround and fantastic results.

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How do printed materials boost my online presence?

Printed materials establish your brand and support digital branding efforts and online presence. Print engages your prospects and customers through color, texture, and images. Utilizing the same or similar images from your social media or website identifies your brand image to the consumer. The advantage is that print remains longer than the 20 seconds a website visitor has to consume your message. Therefore, your website and social media marketing are fundamental to supporting print and visa-versa.

How do I utilize digital printing for my marketing campaigns?

Simple. No, really, it is simple. Got an idea to target a community with a coupon for a new service? Let’s talk about making it work. If you are using a marketing agency or have a marketing team, we’d love to meet with them to collaborate and see what we can do to help design and create the perfect campaign.

  • Send us your file or artwork if you have prepared it in house

  • Create the mail merge for your list

  • Our team will print it, and if necessary, we can stuff, seal, and mail your campaigns

  • We offer first-class, pre-sort marketing, and EDDM mailings

What is EDDM®?

Every Door Direct Mail® provides a unique way to market your business-specific neighborhoods without the need for exact addresses or names. The United States Postal Service's EDDM® program lets you deliver your postcards to individual neighborhoods using carrier routes. Once you identify the routes and the drop date, the Postal Service delivers directly to every door on the route. No need to purchase a mailing list and no permit is required. This equates to less money spent on your marketing campaigns. In many cases these cost less than the cost of a stamp for us to print, postage and mail for you.

Personalized marketing using variable data printing.

Variable data printing offers customization of materials using digital print technology versus mass production of the same marketing piece. For example, instead of producing 5,000 copies of a single postcard, delivering a single message to 5,000 households, variable data printing could print 5,000 individual postcards with a customized message for each customer. We have the technology for variable print projects of any size. These options can only be done with a mail list but not EDDM.

Why work with a local printer?

Working with a local printer provides a unique face-to-face relationship that cannot be experienced with large national printers who suffer from consistent turnover and often lack proper training. Flexibility and superior services are the foundations of M&M Digital Printing Services and our commitment to delivering a unique, high-quality experience. We take your designs and thoughts from concept to completion. As a result, our customers rave about our services and refer family and friends for their printing needs. Our delivery time is one of if not the fastest in the region

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Contact us to schedule a time to meet with a team member, virtually or in person. Your marketing goals and plans are critical to your success, and you can trust M&M Printing to ensure it is perfect.

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